BIC is a family-owned company listed on the Paris Stock Exchange and a world leader in stationery, lighters and shavers.
For more than 60 years, BIC has honored the tradition of providing high-quality, simple, inventive and reliable choices for everyone, everywhere, every time.BIC is a special place to work, with a unique atmosphere of mutual respect and professional ambition.



BIC is looking for a Key Account Manager :


You want to be part of an amazing team..
and you have the entrepreneurship & skills to become our new KAM in Belgium?

Apply now!

Your missions :

  • Manage a defined list of national contracts with Key Accounts and local players (wholesalers and distributors) within a specified division (3000) for the category(ies): Stationery, Lighters, Shavers and/or Other Products;
  • Set up commercial objectives and business plans per customer and clearly define commercial budgets in line with the national objectives (defined by the Sales Manager Key Account);
  • Identify customer needs and opportunities based on a clear analysis of the market & customer prepared by Trade Marketing and Category Management;
  • Negotiate on a higher level with local buyers for product ranges (obtain new listings and develop existing product selections) within defined limits and in line with the European pricing & sales policy and establish commercial agreements;
  • Optimize overall working relationships and develop internal contacts with other departments (e.g. Finance, warehouse, logistic);
  • Develop product categories together with Marketing or the local Category Manager;
  • Analyze every aspect of best and worst sellers and ensure that best sellers are used to their full potential; analyze previous season’ sales and report on current product activities;
  • Develop and manage, in collaboration with Trade Marketing, tailor-made actions and promotions and set up a challenging promotional plan based on national marketing plans;
  • Monitor customer budgets such as Year End rebates, Coop (…);
  • Forecasting: provide a forecast per customer, attend forecast meetings, enter forecasts for promotions;
  • Optimize internal communication with other departments such as Marketing, Customer Service and Finance;
  • As product specialist, advise local buyers and buying groups about our assortments, market figures and trends, competitors, etc. and provide them with professional support on their category development;
  • Gather information related to the customer reaction and our competitors; relay this information to your colleagues in other departments such as Marketing & Customer Service: be alert to changes in the local market and signals coming from end users, customers, buyers and competitor activities;
  • Represent your country at international Key Account Management meetings;
  • Report directly to the Sales Manager Key Accounts, inform him/her about your activities, results and experiences.


Your Profile :

  • Higher education, university degree with a minimum of 5 years sales experience in FMCG;
  • Knowledge of the market and the customers;
  • Experience in category management is an asset;
  • Fluent French & Dutch is mandatory
  • Good level of English
  • Experience in establishing clear sales & promotional plans in line with Group policy;
  • Deliver results, teamwork, responsibility, communication skills, problem solving, entrepreneurial spirit, hands on
  • Negotiation skills, confidence, adaptability, initiative, perseverance, business acumen, personal effectiveness, organization, analytical, ability to work under pressure, confident


How to apply ?

Apply now via the link